Are you considering running your own pub? Although operating your own business might be rewarding, it is definitely not an easy task. There are many things to take into consideration. Here are some tips to help get you started:
1. Put thought into your location.
The location of your pub is extremely important. Your pub must be accessible to those from nearby neighbourhoods. Make sure that your pub is located in a good area so as not to attract shady characters. Analyse both foot and car traffic in different locations. Make sure that there is ample parking space nearby.
2. Get the necessary licences.
As with all commercial establishments, you will need certain licences to operate a pub. You'll need a business licence, a food licence and even a liquor licence. Check local ordinances and zonal laws to see if opening a pub is allowed in a particular area.
In order to get you started on the right foot, you might want to look for someone selling his or her pub. An established pub will already have the necessary licences. You might even inherit the pub's regular customers.
3. Visit other pubs.
Most pubs have a particular atmosphere. Take some time to visit different pubs to get an idea of the look and feel you are after. Take notes and photographs of the things that interest you. Pay attention to signs and other details that add character to a pub.
4. Hire good staff and train them well.
Your choice of staff can greatly affect the success of your pub. Make sure to place friendly people on your staff. Make sure that all staff members undergo an intensive training program. Emphasise on a regular basis that they should focus on customer service above all. Teach them tips on recognising regulars and entertaining customers. Of course, staff should always know the menu very well.
5. Develop a good menu.
Entice customers to your pub by offering a good selection of dishes. To be on the safe side, make sure that there is a little bit of everything for all age groups. Have a variety of both snack items and main dishes. Of course, offer dishes that go well with your selection of drinks.
Although you are operating a pub, have a variety of drinks available aside from alcohol. Make sure to have soda, coffee and tea.
6. Entertain your customers.
Once your menu is established, think about how you'd like to entertain your customers. Purchasing a few wide-screen television sets might be a good way to bring in sports enthusiasts. Adding a billiards table or darts set is also a great way to lure in customers who just want to unwind. Many successful pubs also have activities for their regular customers. Hosting a quiz night or karaoke night once a week is a great way for people to enjoy the night and interact. You might also want to consider bringing in a local band on certain days of the week.