Nike Uses A Leader R&D Strategy To Achieve Differentiation
Corporations that depend on technology for their success are becoming increasingly concern with the development of R&D strategies that complement business-level strategies. One of the R&D choices is to be either a leader or a follower.
Since When is Poor Service the Customer's Fault?
After running several errands, my husband and I stopped at a local chain restaurant for dinner Monday evening. We typically eat at the bar as there are several TVs lining the header of the bar, and its provides a great way to catch up on the day.
How to Build an Empire With Business Cards
Today, most business owners don't realize the importance of using a simple business card to generate tons of new customers. It simply does not matter what kind of business you are in, you have to utilize this primitive business technique in order...
Generate Your New Product Name: Brainstorming Tips
Use these nine methods of brainstorming to pile up loads of naming ingredients for your new product. Then combine and tweak them to create possible names. Have fun while doing this, because a playful attitude promotes creativity.
Can Branding Ever Be Heart Centered?
Sometimes the world delivers up vocabulary words that are just plain wrong. Painfully wrong. Words like "branding," which the world of marketing seems to love, but regular folks and cows just seem to hate. And it's because of how branding has often..