R. Buderi

Location : United States
Joined : August 5, 2011
Total Articles : 1
Article Views : 17,800


Nike Uses A Leader R&D Strategy To Achieve Differentiation
Corporations that depend on technology for their success are becoming increasingly concern with the development of R&D strategies that complement business-level strategies. One of the R&D choices is to be either a leader or a follower.
Category:   Business Marketing