Life Insurance Association of Malaysia (LIAM)
Also known as Persatuan Insurans Hayat Malaysia in Malay. Established on March 26, 1968 under the name Life Insurance Association. Main objectives include promoting public understanding and appreciation for life insurance, improving the image of life insurance industry through self-regulation, giving support to regulatory authorities in the industry development, liaising and working with local and foreign life insurance organisations towards achieving common objectives and enhancing the professionalism through training and education.
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